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From: reiher@ucla-cs.UUCP
Newsgroups: net.movies
Subject: Re: Strange Preview Practices
Message-ID: <6588@ucla-cs.ARPA>
Date: Fri, 16-Aug-85 03:05:19 EDT
Article-I.D.: ucla-cs.6588
Posted: Fri Aug 16 03:05:19 1985
Date-Received: Tue, 20-Aug-85 22:56:26 EDT
References: <3254@topaz.RUTGERS.EDU> <1201@umcp-cs.UUCP>
Reply-To: reiher@ucla-cs.UUCP (Peter Reiher)
Distribution: na
Organization: UCLA Computer Science Department
Lines: 36
Xref: tektronix net.movies:07586 
Summary: 

In article <1201@umcp-cs.UUCP> mangoe@umcp-cs.UUCP (Charley Wingate) writes:
>In article <3254@topaz.RUTGERS.EDU> trudel@topaz.RUTGERS.EDU (Jon) writes:
>
>>One other thing of note is that in the theatres,
>>they also show a lot of minute-long+ previews.  Is this true elsewhere too?
>
>One thing that's started around here is the practice of running COMMERCIALS
>with the previews!  I mean commercials just like on the small screen!
>
>Has this obnoxious practice appeared elsewhere?
>

In Los Angeles, the majority of the movie theaters have somehow been 
bamboozled into showing 15 second trailers for the LA Times, of all things.
The Times tries to package them as mini local history lessons, but by God
I get tired of hearing about bankers telling Disney that amusement parks
make poor investments, recall elections from 50 years ago, and the wonderful
man who used to run the the city's waterworks.  Once or twice, OK, but they
run these things for a couple of months, which means I get to see each of
them about 20 times.  

We also have a seasonal phenomenon in Westwood: every fall the Mann theaters
in Westwood (that's most of the theaters in the area) try to convince us
to buy UCLA season football tickets.  They pump the Raiders, too.  Maybe
over on its side of town, USC (boo! hiss!) gets similar treatment.  Other
than that, we are free from commercials.

As far as previews go, it's rare to see less than three trailers, a minute
or more each, before a film in Westwood.  I like trailers, myself.  They're
practically an art form of their own.  I do groan, however, when they start
advertising a film that isn't going to be out for six or eight months, as
I know I'll be sitting through that trailer 25 or 30 times.
-- 
        			Peter Reiher
				reiher@LOCUS.UCLA.EDU
        			{...ihnp4,ucbvax,sdcrdcf}!ucla-cs!reiher