Relay-Version: version B 2.10 5/3/83; site utzoo.UUCP Posting-Version: version B 2.10.3 4.3bsd-beta 6/6/85; site topaz.RUTGERS.EDU Path: utzoo!decvax!genrad!panda!talcott!harvard!seismo!columbia!topaz!trudel From: trudel@topaz.RUTGERS.EDU (Jon) Newsgroups: net.movies Subject: Re: European Vacation Message-ID: <3254@topaz.RUTGERS.EDU> Date: Mon, 12-Aug-85 15:09:36 EDT Article-I.D.: topaz.3254 Posted: Mon Aug 12 15:09:36 1985 Date-Received: Tue, 13-Aug-85 20:56:13 EDT References: <317@looking.UUCP> <539@brl-tgr.ARPA> Distribution: na Organization: Sirius Cybernetics Complaints Planet #2 Lines: 19 Summary: Many theatres In article <539@brl-tgr.ARPA>, wmartin@brl-tgr.ARPA (Will Martin ) writes: > > I have seen quite a bit of TV advertising in the St. Louis, MO area for > "European Vacation"; as we see from the above, two reviewers have seen > diametrically opposed advertising environments for the same movie in > their respective areas. I am guessing that the studio or the distributor > (if they are different) are aiming the movie at different audiences and > tailoring their advertising regionally. Can any of the film-business > experts out there comment on this tactic, and discuss what films are > pushed where? > > Will Well, I live in NJ, and I find that I discriminate heavily when it comes to moviegoing. Within 15 minutes of New Brunswick, I can think of at least twenty-count 'em-twenty movie screens. There are a lot of movies to choose from, and I can bet that advertising for a movie will be quite extensive due to this large amount. One other thing of note is that in the theatres, they also show a lot of minute-long+ previews. Is this true elsewhere too?