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From: ger@trsvax
Newsgroups: net.flame
Subject: And now ... by Coca Cola Bottling C
Message-ID: <55300050@trsvax>
Date: Thu, 11-Jul-85 14:18:00 EDT
Article-I.D.: trsvax.55300050
Posted: Thu Jul 11 14:18:00 1985
Date-Received: Sat, 13-Jul-85 15:14:07 EDT
Lines: 16
Nf-ID: #N:trsvax:55300050:000:872
Nf-From: trsvax!ger    Jul 11 13:18:00 1985


<...>

Coca Cola Bottling Company has certainly gained a lot of PUBLICITY with this
latest stunt with old/new Coke.  With the announcement yesterday that they
will market both flavors, they certainly gained a lot of press and hoopla
by playing games with the public.  With this much publicity, whining, groaning,
smirking, and moaning, the public assisted Coke's campaign to make their new
product introduction the most publicized in history.  I feel cheated somehow
in that I don't like either of the recipes.  Just when Pepsi thought they
had the upper hand, and committed beaucoup advertising dollars, Coke comes
back with their "whoops" announcement.

Do you feel that all of this is too cynical?  Just check the sales figures
for soft drinks now and in the next 12 months.  This type of blatant display
of consumer manipulation is deserved by those who fall for it.