Relay-Version: version B 2.10 5/3/83; site utzoo.UUCP
Posting-Version: version B 2.10.1 6/24/83; site moncol.UUCP
Path: utzoo!watmath!clyde!burl!ulysses!mhuxr!mhuxn!ihnp4!houxm!mtuxo!mtunh!mtung!mtunf!ariel!vax135!petsd!moncol!john
From: john@moncol.UUCP (John Ruschmeyer)
Newsgroups: net.followup,net.flame,net.misc.coke
Subject: Re: Classic Coke
Message-ID: <420@moncol.UUCP>
Date: Fri, 12-Jul-85 12:06:21 EDT
Article-I.D.: moncol.420
Posted: Fri Jul 12 12:06:21 1985
Date-Received: Sat, 13-Jul-85 16:06:42 EDT
References: <377@petfe.UUCP>
Organization: Monmouth College, West Long Branch, NJ 07764
Lines: 37
Xref: watmath net.followup:5103 net.flame:11119 net.misc.coke:6

]From: evan@petfe.UUCP (Evan Marcus)
]Message-ID: <377@petfe.UUCP>
]Organization: Perkin-Elmer DSG, Tinton Falls, N.J.
]
]Wait till Pepsi's new commercials come out!  (and what will Bill Cosby drink?)
]--Evan Marcus

I wondered about that too. Coca Cola Classic is going to be an interesting
product to market. I assume they will have to appeal more to the "baseball,
hot dogs, apple pie, and Chevrolet" part of the market. As experts have
stated, it was these people who caused much of the commotion since they
felt that part of America was being taken away.

Coca Cola (the stuff that's been around since 4/23) will probably go on
trying to appeal the the young, active culture (Pepsi's "new generation").

I wonder who Coke will use as a spokesman for Coca Cola Classic. The only
commercial I have seen so far showed the president of the company. Could
Bill Cosby do it? I'm not sure that he now has enough credibility with Coke
drinkers to make statements about Coca Cola Classic. After all, one of his
present commercials has him saying how he liked the taste of old Coke, but
thinks that the new taste is the greatest taste "in the history of... ever!"

(By the way, this might make an interesting topic for a net.flame
discussion- does Bill Cosby really believe in the products he advertises or
will he say anything for a company that pays him enough?)


-- 
Name:		John Ruschmeyer
US Mail:	Monmouth College, W. Long Branch, NJ 07764
Phone:		(201) 222-6600 x366
UUCP:		...!vax135!petsd!moncol!john	...!princeton!moncol!john
						   ...!pesnta!moncol!john
Ingredients:
		Carbonated water, sugar, caramel color, phosphoric acid,
		natural flavorings, caffeine